St Roche Spring-Summer 2017 for lookbook friday

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Happy summer everyone! Today I am sharing with you St Rocheโ€™s easy breezy Spring-Summer 2017 lookbook. St Roche is a very young brand but with deep roots. Founded in 2014 the brand has gained quite a following in a relatively short period of time. And I can see why.










The duo behind the company is husband Paud Roche and wife Sue Stemp. With a long background in fashion working for such luminaries as Alexander McQueen and Tocca Sue Stemp brings her high-end expertise and combines it with a laid back, folksy bohemian aesthetic to create excusite yet wearable feminine clothes.

With a clean summer-bleached palette and easy go to separates the line up is a renaissance of laid back chic

Using eco-friendly materials and forming partnerships with manufacturers in India and Peru who are committed to ethical labor practices they produce clothing that is cruelty free and does not leave a negative footprint on the environment. So refreshing in this age of fast-fashion. And the collection for spring-summer 2017 fully embraces the relaxing so-cal vibe the company has strived to maintain.

With itโ€™s artisanal hand-crafted details, embroidered touches, and relax fit silhouette the looks here quietly girlie. With a clean summer-bleached palette and easy go to separates the line up is a renaissance of laid back chic. Just add ruffles, stripes, tassels and some retro high waisted shorts and you have one effortlessly gorgeous collection. To see more from this collection and to learn more about St Roche head to

  • Dasynka
    June 16, 2017

    Young brand but very classy and chic! Love everything! Thanks for sharing ๐Ÿ™‚
    With love,

  • Rachelle
    June 16, 2017

    I want everything, such a cute summer collection.


  • The Fashion Folks
    June 16, 2017

    Love this collection! Love your description of “summer-bleached” palette as it’s so true. The colors are there but not as intense as the regular. Love the first look and the style of the ruffles/stripes – so chic! Xx

  • Shireen L. Platt
    June 16, 2017

    I love the white one shoulder dress the most! So pretty! Wishing you happy Friday, Allie!

  • Rowena
    June 16, 2017

    This brand is new to me but I definitely want to get to know it better! Loving the breezy aesthetic and boho touches!

  • Vanessa
    June 16, 2017

    OMG!! These dresses are so perfect! Love it! Need to get my hands on one of them!
    Have a wonderful weekend, love!
    xoxo, Vanessa

  • Lorena
    June 16, 2017

    I had never heard of the brand, I love the idea of mixing high end with ease.
    All of these garments are so wearable !

  • Julia
    June 17, 2017

    Ah yes, I agree with another commenter in saying I want everything! Haha, lovely picks. I especially like the white embroidered dress and that lace up top. Really nice!
    Julia |

  • elle
    June 17, 2017

    I will check it out Allie,I love the vibe, and I can see the excellent finishing and fabrics, that seem to be lacking in so many new labels!
    Thanks for sharing this!
    xx, Elle

  • Jessica
    June 18, 2017

    What a gorgeous lookbook! I really love all of the ruffles and embroidery from some of the pieces.

    Jessica |

  • Merel
    June 18, 2017

    These dresses are amazing. Thanks for sharing!! <3

    X Merel

  • Akaleistar
    June 18, 2017

    So many cute pieces! I really like that blue dress ๐Ÿ™‚

  • Gabrielle
    June 18, 2017

    OH my gosh this brand is absolute heaven, thanks so much for the introduction! I’ve had a look at their website and literally everything they create is flawless and perfect for chic summer days.

  • Ruby
    June 19, 2017

    wow these pieces are stunning!



  • Caro*
    June 20, 2017

    Fabulous clothes ! ๐Ÿ™‚

St Roche Spring-Summer 2017 for lookbook friday