Blogging in 2016, Why Do You Do It? And Do Married Bloggers Get Ahead?

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We are now in the first few weeks of 2016 and the start of the new year has come and gone. For many the start of the new year is a time to reflect on their lives, their place in the world and their futures. It also a time when many people turn inward a bit, and they reevaluate their lives and question what motivates them and what they may or may not want to do differently. So let’s also look at blogging in the new year. What do you think will change in the world of blogging? Will you continue to blog?  Have you set goals for your blog? And are the reasons you started a blog the same reasons that you continue to blog? And lets talk about a topic that is a bit taboo in blogging—but are all bloggers married? Hmmm I must say I had a bit of a Carrie Bradshaw moment as I typed that last sentence.

Though truth be told it does seem that overwhelmingly that the majority of fashion and life style bloggers are indeed married. Every blogger I have met personally here in New York is married—every single one.

Though truth be told it does seem that overwhelmingly that the majority of fashion and life style bloggers are indeed married. Every blogger I have met personally here in New York is married—every single one. From 23 to 64 and all ages in-between, they are married. Now with my non blogger friends it is fairly mixed with about half being married and half not married. So what do you think accounts for this? And do think it is easier to get ahead as a blogger if you are married? Or should I say does having a partner that helps you in your endeavor in the world of blogging make it easier for you to get ahead? Be it having a built in photographer at your beck and call, or being financially supported so you do not have to work and can blog full-time, or having a partner that has technical skills—does this stack the deck in your favor?

Though two of my favorite bloggers Garance Dore of and Bri of are wonderful examples of bloggers that found wild success and did so with out the help of husband. And then there is The Man Repeller, who some might say is the most successful fashion blogger to date, who also attained these dizzying heights without the help of a husband. But this question then begs the real question, why do we blog? Do we blog to find a community? To express ourselves? To quit our day jobs and run our blogs as a business? To brand ourselves and become well known influencers? Or is it a combination of all of these reasons? Why do you blog? And be sure to watch this super funny and only too true parody of “the men behind the bloggers” or “Instagram Husbands”. Seriously girls (and boys) the humor lies in the truth. But it is good to have a laugh and remember: every now and then you have to unplug and put the phone down.

  • Rachelle
    January 11, 2016

    I’m not married and it’s mostly to express myself. Garance is about to be married soon, I saw she got engaged.


  • Jackie Harrison
    January 11, 2016

    I never laugh so hard with the instagram husband I need one of these lol…. I blog for the enjoyment not for money I have a full time job and I travel for business. I give kiddos to all those Fashionistas that make it far with help and without if these is their dream to become models or advertiser for a company they should go for it.

  • Jackie Harrison
    January 11, 2016

    Sorry I meant this to replace these lol. half asleep

  • Lauren Farrell
    January 11, 2016

    Great thoughts here! I think it all comes down to the bloggers themselves. Doesn’t necessarily need to be a husband to help them reach success but anyone who helps the blogger with photos/styling etc is definitley a part of the final product. Cool post!

  • Rowena
    January 11, 2016

    I’m not sure where blogging is going but I do in way feel as if the bubble has burst a little with the proliferation of other forms of social media. I’m a married blogger but I don’t think that it gives me any special advantage other than having someone who supports what I do. I take all my own photos but sometimes I do bounce ideas off my husband.

  • elle the Elle Diaries
    January 11, 2016

    Very thoughtful questions! Blogging is very personal, I blog for many reasons, and yes it does have to do with being married. I gave up a solid career when I had children, I tried to do both and got ill. I love being married, but hubby is seldom around to take photos. And even with 2 grown children, I still have certain responsibilities, And double the family members! Blogging fills in that gap, a bit, gives me something creative and fulfilling to do outside the home, although mostly in am in my office , inside, working on it.
    I also started my blog as a “picture myself well “project. I have a very serious Autoimmune disease, and I like to focus on something other than that. Photos of me looking happy and well, and being outdoors reinforces an image of myself as well. The same way smiling helps you feel happy I figure.
    I hope that makes sense!
    I can see advantages and disadvantages to blogging while married. I am always amazed to see such high quality content on a blog like yours when you works full time plus. Same goes for young mothers! I barely had time to shower when I had a newborn, and then two toddlers!
    Thanks for always producing interesting blog posts and fabulous visual content!
    xx, Elle

  • elle the Elle Diaries
    January 11, 2016

    Oh, and I love that Inst video, that is so NOT my husband,. We have been married too long for that!
    xx, Elle

  • Style Tomes
    January 11, 2016

    I never associated someone being married as having a leg-up (learned my lessons with correlation does not equal causation several times in statistics classes). I blogged way before I met my husband, through two jobs and school, as well as through regular corporate jobs.

    We can substitute husband for mother, sibling, close friend, roommate, boyfriend. Hell, my tripod provides me with support for that matter. Anyone that provides support is helpful, but it doesn’t determine a blogger’s success.

    Ultimately it comes down to priorities and how much the blogger prioritizes the work put into the blog. There’s a reason why larger bloggers have teams- because there is an intense amount of work in the product. So whether it’s a husband or someone hired off Craigslist for several projects, like any job, having people to take care of small tasks is going to be helpful.
    Style Tomes || Style Tomes on Instagram

  • Shireen L. Platt
    January 11, 2016

    I think having a partner is helpful if you’re fashion blogger for all the reasons mentioned here. You do need someone to take your pictures and all so that might play a huge part? My husband proof read all my posts before they are published so he plays a key role in my blog too.

    Shireen | Reflection of Sanity

  • Akaleistar
    January 12, 2016

    I love the Instagram Husbands video! I do think being married to a supportive, wealthy, photographer husband would help with blogging 🙂

  • wendee isaacs
    January 12, 2016

    lol…i have seen this video going around today

  • Cielo
    January 12, 2016

    I am lucky to have a partner who enjoys taking my photos! Love the video! Thanks for sharing =)

    – Cielo
    Mermaid in Heels

  • sonia // daring coco
    January 12, 2016

    I’ve never really contemplated that question. A lot of the bloggers I follow are the centre “attraction”. You never really hear about partners, only photographers who I always assume were partners. I suppose it all comes down to what we define as being successful. Is it the following count? Engagement? Bank? Stats? It seems these days it’s pinned to followings which can be easily faked. I don’t think having an extra hand will get you ahead, it will definitely help your load but if your content sucks, well you ain’t going anywhere!


  • Kim
    January 13, 2016

    I think yeah having a built in partner is kind of helpful but a lot of the blogs I follow are by single girls. One of my friends has a very popular fashion blog she taught herself how take great photos with a nice camera how to edit them and now takes photos and edits them for other bloggers, she used to maker her bf tak her photos but now she does photo shoots with her like minded blogger friends they do outfit shoots together, I think it helps to have friends that are bloggers themselves and you could barter or trade for things that you both do well

  • Kayla
    January 13, 2016

    This is such an interesting topic and video! I couldn’t stop laughing because I could see some husbands feeling that way. I enjoyed reading the comments and hearing what people had to say. good discussion topic. Xx

    Kayla xo // Kayla’s Vibration

    January 13, 2016

    Having someone else with you certainly helps when you are a blogger whether it’s a husband or a bf , so I’d say yes, some of the married bloggers out there may have a leg up in that department, but I don’t think all of them do–especially if their partners aren’t taking all of the photos. I think it comes down to time management. I’m not married and usually take all of my own photos, but there are times when my bf helps with the outfit shots occasionally, but it’s rare since we have opposite schedules, lol.
    Prime Beauty

  • sofaundermapletree
    January 15, 2016

    I blog because I’ve always loved to express my thoughts in written form. I just like to write, I’ve actually been writing for my whole life, one way or another.
    I love it that on my blog I can decide everything myself – it’s kind of like having your own little company. 🙂

    I think that every blog needs good photos and I take the photos myself, but that’s actually the hardest part. It’s more fun to write and sometimes it’s so hard to get the right photos.

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Blogging in 2016, Why Do You Do It? And Do Married Bloggers Get Ahead?