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JUST IN CASE FOR THE NOLCHA SHOW NYFW FALL 2017

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The third to walk in the “Ones To Watch” show was the Chinese label Just In Case. The brand was founded by Chou Yu-Ying who was the winner of Elle’s 2015 New Talented Award of Taiwan and the 2016 Men’s Uno Next Asian Top 5 Fashion Designers. With the Just In Case label Chou Yu-Ying combines eastern and western influences as well as traditional and contemporary takes to create dramatic street style inspired clothes that express the DNA of the brand which is the eclectic  melding of eastern and western styles. The collection for fall 2017 has a noticeable goth edge to it, while embracing the over-sized ethos of urban street wear and a nod to the the rebellious spirit that is at the heart of the brand. To read more about Just In Case head to  www.jic-fashionsucks.com or to TheNolchashows/JustinCase

Images by Nolcha Shows and ALLIE NYC

6 comments

  1. wow very cool post! With all of this outfits!!! So trendy!
    xx
    Mónica Sors
    MES VOYAGES À PARIS
    NEW POST: CASUAL CHIC LOOK | JEANS, MAXI COAT AND VELVET
    DON’T MISS: CHLOE LOVE STORY

  2. amazing collection, I think all the models look like sexy vampires lol.

    xo
    Pinksole

  3. Wow, I’m really impressed by this fashion. Thanks for sharing!
    xx from Bavaria/Germany, Rena
    http://www.dressedwithsoul.com

  4. The models’s styling is certainly very interesting!

    Have a great day,
    -Kati
    Almost Stylish

  5. Loved this Avante Gardé line, super forward, and inspiring.
    I can see how this line will may be one to influence other lines, even though the pieces, are are not super wearable for most.
    Those coats!
    xx, Elle
    http://www.theellediaries.com/blog/

  6. What an intriguing collection!

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