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Doen Spring Summer 2017 for lookbook friday

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What would Grace Kelly look like if she had let her hair down, threw caution to wind and became a bohemian hippie chick? Well she just might look like she shopped at the eclectic collective otherwise known as Doen.

Doen was founded by sisters Margaret and Katherine Kleveland. The company has taken on additional partners over the years to become the vibrant collective it is today. Creating easy breezy wearable pieces with a vintage so-cal vibe and made with fine luxurious fabrics with hand-knitting and embroidery the clothes that they make and sell are flattering, comfortable, affordable and exclusive.

You will find beautiful on trend clothes made by hand from exquisite fabrics that are affordable, ageless and that will last

They are only available on their website www.shopdoen.com and speak to the independent spirit the founders like to foster among themselves as well as their employees, business partners and customers.

Observing how few women there are at the helm of most fashion brands, the founders sought to not only create an empowering and supportive work place for women but also within the supply chain and community. To that end every factory they work with over seas has either a female owner or co-owner. Seriously girls if boho is your thing, be sure to check out Doen. You will find beautiful on trend clothes made by hand from exquisite fabrics that are affordable, ageless, and that will last.

To read more about the collective check out their Collective Page and to read more about how their fabrics are sourced and how they help the communities they work in go to their Mission Page.

18 comments

  1. These pieces are all so pretty! I love the photos and thanks for sharing!

    http://violettedaily.com

  2. OH I love Doen, they have such cute stuff.

    xo
    Pinksole

  3. These are all beautiful bohemian pieces, would love to have them especially the maxi dresses 🙂

    http://www.busyandfab.com

  4. I love this collection, very dainty, ethereal… This could be my next favorite new brand, simply lovely…

    Madame X
    The Flower Duet

  5. Those dresses are all so amazing. I wouldn’t mind having any of them in my closet. Thanks for sharing this line as I hadn’t heard of it before.

  6. Their mission is as beautiful as their clothing! We need more companies like Doen.

  7. Awesome photos! <3

    http://www.meriwild.com

  8. Ahh I’m totally loving their whole Parisian/down to earth vibe!
    Nicole
    http://www.nicolegramcko.com

  9. I am slowly embracing the bohemian trend so these are just beautiful! I love that they are simpler too and not too crazy with prints and colours.

  10. Great find Allie!
    Love these pieces, the fabrications epecially: eyelet and swiss dot and ikats, my favs.
    Very wearable, romantic and timeless!
    LOVE IT!
    Have a wonderful weekend!
    xx, Elle
    http://www.theellediaries.com/

  11. Thank you for bringing this lovely label to my attention. It is wonderful seeing women at the helm of a fashion label and doing so well. The pices in you post look well made and very comfortable (which is so important).

    Adrianna xx | http://mimamochi.com/

  12. Love all these looks! Thanks for sharing!

    Kim / Simply Lovebirds

  13. Those dresses are amazing. I have never heard of this brand. I am going to check it out.

    Her Hive

  14. Affordable is my middle name! Though I’m not the biggest fan of dresses, I’d certainly rock some of these cuties!

    http://www.thebeautybeau.com

  15. What a beautiful lookbook! I’m loving the dresses 🙂

  16. Those outfits all look unbelievable on you!

    -Didier
    http://www.didieryhc.com

  17. Love these breezy pieces! A breath of fresh air on this rainy day here.

  18. What a gorgeous collection. Their lookbook is so dreamy and ethereal. Loving all of the flowy pieces and patterns!

    Jessica | notjessfashion.com

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