YOUTUBE—WHO I WATCH AND WHY A FEW SUGGESTIONS TO KEEP YOU BUSY

We all know that the “influencing” landscape has changed or more accurately “is changing”, as in it seems that it is constantly influx. And spearheading that change is YouTube. Good or bad, right or wrong much like Instagram it is having an impact. The jury is still out on all social media platforms; as to what will survive and what will not. But at the moment YouTube appears to dominate.

Of course YouTube is no longer YouTube in that it is now owned by Google. That may give one pause but the fundamental elements of YouTube still remain (for now). I spoke last week of the dark side of social media but when it comes to YouTube there are benefits to be sure. For me one of the best aspects of the platform is the learning component.

It can really make people who do not live these kinds of lives feel left out, and unlike the past you can’t dismiss it as not being real because it is real

If you want to know how to do something, search for it on YouTube and you are almost sure to find a tutorial. And of course watching the lives of real people. Which if reality TV is any indicator, seems to fascinate people.

However there is a dark side to this as well. In the past when one was bombarded with images of perfection and people living lives of luxury and good fortunate, it was mostly fabricated via movies, TV shows and magazines. Now? Well, now it is real. And in some ways that is worse. It can really make people who do not live these kinds of lives feel left out, and unlike the past you can’t dismiss it as not being real because it is real. Whew. A lot to consider.

I watch out of genuine interest, to get ideas, and to learn how to use technology

How do you feel about this new landscape of real perfection? Do you watch YouTube? If so, what do you watch and many hours a day do you watch? I do not watch it everyday. I generally spend one day a week where I devote a number of hours to watching the platform. I watch out of genuine interest, to get ideas, and to learn how to use technology.

If you are new to YouTube you may not know what to watch or where to begin. So today I rounded up some YouTubers that I watch on a regular basis. They are mainly in the influencer category and of course targeted to women. I do watch other YouTubers like Casey Neistat and there are plenty of other people that I watch that are not on this list, some of them are very well known so I did not include them as you probably already know who they are.

So with further delay are my suggestions for a binge worthy YouTube session:

Makeup (and fashion)

1) Amy Serrano.  Amy covers beauty and fashion with a focus on beauty. She is quirky and fun and her makeup tutorials are varied and easy to follow.

https://www.youtube.com/channel/UC_a8HaeL7RWSSXQuiLKlKUg

2)  I Covet Thee. Alix is British and also focuses on beauty but includes fashion and lifestyle content on her channel. Alix is approachable and charming and I love to listen to her British accent.

https://www.youtube.com/results?search_query=i+covet+thee

A Day in the Life

This is my favorite type of YouTuber to watch, so this list is going to be longest. From models to students to full-time YouTubers you can follow along in their day-to-day lives.

1) Sanne Vloet. A fashion model who vlogs about travel, food, and life in addition to her modeling career. She is down to earth and makes relatable content which is quite a feat considering she is globe trotting model.

https://www.youtube.com/channel/UCgNUeSxwTH5tE9Bgvzek-5Q

2) Ashley Brooke. Ashley also vlogs about varied subjects: fashion, beauty, home design, being an entrepreneur, and her life in NYC with her husband. But be forewarned, you may experience FOMO. How people so young can afford to live this way is beyond me, but well there you go.

https://www.youtube.com/channel/UCrB-gI1aOqz4PQJN7HA_usg

3) Tar Mar. I love her channel. It is very real and down to earth. Tara is from Ireland and is half Irish and half Malaysian. She currently lives in NY and vlogs about her life there as well as fashion and beauty, and issues that millennials deal with in their daily lives.

https://www.youtube.com/user/TarMarTales

Frank Discussions

The two YouTubers I am featuring in this section are both known for their frank, nothing is off the table discussions on life. Of course this is offered up in-between posts on fashion, beauty, technology and home decor but if you are also looking for straight forward chats on sex, dealing with depression and navigating life, these channels are worth a look.

1) Best Dressed. Another Ashley here. Ashley lives in LA and is a film student. She is very funny and talks a mile a minute. She covers everything from decorating your space, to how to use technology, to sex, fashion and beauty.

https://www.youtube.com/channel/UCnQhwPVwcP-DnbUZtIMrupw

2) Vagabond Youth. Amy covers similar content to Ashley but includes travel. I actually discovered Amy’s channel when doing a search on Paris. She is hilarious but also thought provoking, which is what makes her channel so watchable.

https://www.youtube.com/user/shopvagabondyouth

Sustainable and Affordable Fashion

In this section I am including two YouTubers who focus on buying pre-loved second hand clothing and show you how to shop for it, and how to style it and look super on trend. Both channels are very inspiring and fun to watch.

1) Karen Brith Chick. Karen as the name suggests is British but she currently lives in New York. She is loud in a good way, funny and has a great knack for putting together out of the box looks. She often collaborates with the second YouTuber in this section Beth Jones (as well as Tar Mar).

https://www.youtube.com/user/WhereDidUGetThatNY

2) B Jones Style. Beth of B Jones Style is the queen of thrifting and she makes forgotten, I would never wear that clothing look appealing and fashion forward. She breaths new life in to what is thrown away and shows you how to rock these discarded pieces like an in-demand it girl.

https://www.youtube.com/user/bjonesstyle

Photography and Technology

1) Jessica Kobeissi. Jessica is a true inspiration. She earns a living via YouTube where she shares her knowledge of photography from shooting, to Photoshop and Light Room to ideas to inspire. I included her channel as most of us who maintain blogs do want to up our photography skills.

https://www.youtube.com/user/jessicakphoto

Old Souls

And finally in this section I am included two Youtubers who albeit being very young seem to have a wisdom that goes beyond their years. I could have included them in the Day in the Life section but I singled them out for their insight and mindfulness. One of them recommended the book “When Nations Fail” so yep not your typical influencer.

1) Elena Taber. Elena is from southern California and currently lives in New York. She vlogs about life, diet, fashion, beauty and travel. I also discovered her channel when doing a search on Paris where she lived for a while when she was in school. She has great editing skills and her videos are engaging and a joy to watch.

https://www.youtube.com/channel/UCDBroOWVP4aN8SYM0br6sJQ

2) Bea Jonite. Bea lives on the opposite end of the world from Elena, in Latvia. She too blogs about life, diet, fashion and beauty but she also includes discussions on politics and is not afraid to share the mistakes she has made in life; like the five days she spent in jail for drunk driving. So if you are looking for a breath of fresh air her channel should not be missed.

https://www.youtube.com/user/xochanelegance

Well there you have it, some suggestions to keep you busy on YouTube. I hope you enjoy and let me know if there is anyone you watch that you think is work a look.

Image via Tar Marz

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alimackin@gmail.com

Allie founder and creative director for ALLIE NYC

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24 Comments

  1. January 28, 2019 / 11:20 am

    Thanks for sharing! 🙂 I tend to turn to youtube when I’m looking for an answer to a question, like what fits in a bag I want to buy or to get outfit ideas, haha! I haven’t had much time to watch as much as I’d like this year, there are a few accounts I follow I’d love to watch more regularly, but life has been a little hectic lately. I’m sure I’ll have a couple hours free each week soon!

    Hope that you had a nice weekend 🙂
    Away From The Blue Blog

  2. January 28, 2019 / 1:15 pm

    The only person I knew from this list was Jessica, I have watched her photography videos. I honestly only watch YT if I want to learn something, I really don’t watch them for fun. So I avoid most fashion and lifestyle post.

    xo
    Pinksole

  3. January 28, 2019 / 2:17 pm

    Why do I always forget that Youtube is owned by Google. I’m fairly choosy about what I watch these days since I’m trying to limit my screen time so I mainly use Youtube to watch clips form my favorite Korean variety shows.

  4. January 28, 2019 / 5:39 pm

    This is a great guide for checking out You Tubers! I forgot Google owns You Tube!

  5. January 28, 2019 / 8:20 pm

    These all sounds great. I rarely watch youtube for the learning.
    I mainly catch up on late night talk shows clips.. or good mythical morning. Anything that’ll put a smile on my face.

    https://henatayeb.blogspot.com

  6. January 28, 2019 / 9:09 pm

    Oh, I’m going to have to make time to watch some of these videos!

  7. January 28, 2019 / 9:59 pm

    You are very right to say that social media including YouTube has the good and bad side. I watch YouTube once in a while when I need information about a subject and usually about technology too; how to operate stuff on my camera, clean my camera lenses..etc. I have watched a couple of gaming channels and hacks and crafts channels with my kids too. I just discovered a young kid of about eleven years old on a T.V. segment this morning who learnt how to crochet from watching YouTube videos when he was five years old and now he is so talented at knitting and crotchet and making money from it; his Instagram handle is @Jonahhands. This made me think that the benefits of YouTube might be far greater than the cons. Thanks a lot for sharing your selections Allie. I’ll be back to read your previous Post on Instagram Happy Monday..:-)

  8. January 29, 2019 / 5:00 am

    Oh my gosh! I’m one of those peeps addicted to YouTube, Allie! I constantly have it on the background, and I actually watch it more lately than TV/Netflix. Sigh….
    Anyhoo, I have seen Jessica’s photography vids, but my fave when it comes to photography are Jamie Windsor and Pushing Film. I also like a lot of makeup vids, knitting vids, and lately mixed media/art journaling stuff by Jane Davenport:) Imma gonna check out some of the YouTubers you mentioned!

    • February 1, 2019 / 12:25 am

      Just wanna let you know that you inspired my post for tomorrow, Allie! I’ll be linking this post on my blog:D

  9. January 29, 2019 / 5:10 am

    I don’t really dabble much on youtube, unless I am looking for a tutorial and help. I never really got into it to be honest. I was always so infatuated with Instagram. I did occasionally watch a Jenna Marbles skit here or there. But the last time I completely switched off was a blonde beauty blogger (can’t remember her name) and for some reason she gave us a tour of her perfect apartment and wardrobe full of Givenchy handbags and then she got into her sportscar to pick up a friend for pizza. She must have been 18. For some reason it rubbed me the wrong way. LOL. Call it envy or just I’d had enough of “perfect lifestyles”.Though I’ve started watching again because my cousin has just started her own youtube channel.

    Sxx
    daringcoco.com

  10. January 29, 2019 / 12:11 pm

    Hi dear Allie, I see you are definitely an expert also in the context of YouTube! Thanks for sharing all your favourites and I think you are right that YouTube at the moment is the most important and influencing platform. Personally, I have to admit I rarely watch films (I also don’t watch TV). Therefore at the moment I still prefer the written word – but who knows what the future will bring 🙂
    xx from Bavaria/Germany, Rena
    http://www.dressedwithsoul.com

  11. January 29, 2019 / 5:01 pm

    I recently had a huge clear out of who I was subscribed to on YouTube, so thank you for the suggestions! I’ve found that the people I like to watch aren’t living these glamorous lives and that their content inspires me in some way or I’m learning something from it. I Covet Thee is someone I’ve been watching for years and her content recently has been great. Most of these people I’ve never heard of, so I’ll have to check out their channels.

    x Kara | http://karascloset.net

  12. January 29, 2019 / 10:38 pm

    I watch YouTube almost every day. I tend to watch movies, tv shows and also fashion/lifestyle vloggers. My son enjoys the platform a lot. I’ve been thinking lately if he and I should vlog about our fun trips. Mother and son bonding thing. Ha!!
    Thanks for sharing these vloggers. I only know of Karen.

    https://www.missymayification.co.uk

  13. Lorna
    January 29, 2019 / 11:24 pm

    I’m generally not a Youtube person other than for music, I’m more of a blog reader, so I haven’t heard of any of these people. I’m going to check some of them out now!
    Raindrops of Sapphire

  14. January 30, 2019 / 4:19 am

    Always enjoy finding more Youtubers to watch. I’ve only ever watched Alix’s videos out of these ones you’ve mentioned but I really enjoy her content. I especially enjoy her fashion videos 🙂

    Julia // The Sunday Mode

  15. January 30, 2019 / 2:21 pm

    Lovely channels, will definitely check the ones for makeup!

    Marie
    The Flower Duet

  16. January 30, 2019 / 8:46 pm

    I am not a Vloggger, but I do watch a few on the YouTube platform sometimes, probably only a handful of times a month though. I am so busy these days. The only one I knew here from when I first started blogging was Karen, in this list. Thanks for sharing this post because there are still so many vloggers that I don’t know.

  17. January 30, 2019 / 11:01 pm

    Wow, thanks for these suggestions! I haven’t spent a lot of time watching You Tube videos, but I definitely want to check these out! Thanks for sharing!

    http://roadesque.com

  18. January 31, 2019 / 4:25 am

    Yessss! I adore Sanne too and she is so down to earth! You need to check out Emily Didonato too, very new to YouTube but so humble and down to earth.

  19. February 7, 2019 / 4:53 am

    Will definitely take note of these YT channels. Thanks for sharing dear!

    Jessica | notjessfashion.com


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